You need your own website. What should you do? The first step is to choose a convenient platform with the best functionality for your business. We’ve devoted our next article to this important issue.
Usually, the dilemma of choice is faced by those business owners who are trying to save money by minimizing the involvement of highly qualified technical staff. The following platforms have the greatest potential in this direction:
- Wix
- Shopify
- WordPress
Let’s take a closer look at them, focusing on the things that are important for business.
Financial Factor: Real Businesses Think About Money First, Because It Matters
So let’s compare the costs of each website builder platform:
- Wix: The platform offers a free plan with limited features. Paid plans start at $4.50 per month and go up to $29 per month, depending on the features offered. Creating a Wix website can be free if you use the free plan. However, if you want access to premium features, you’ll have to upgrade your plan, which may result in additional costs. You can also hire a web designer to help you build your site, which can cost anywhere from $500 to $2000 or more. Wix offers 24/7 live chat and email support for all of its plans. You can also access a knowledge base and tutorials. If you need additional help, you can hire a Wix support specialist, which can cost between $50 and $100 per hour.
- Shopify: The platform offers a free 14-day trial period. Paid plans start at $29 per month and go up to $299 per month, depending on the features offered. Shopify offers many free and paid templates that you can use to build your website. You can also hire a web designer, which is another $500-$2000. Basic support is free, but professional help will cost $50-$100 per hour.
- WordPress. It is a free platform. However, you will need to purchase hosting, which can cost $3-$100 per month, depending on your needs. You may also need to purchase a theme and plugins, which can cost $50-$500 or more, with the cost paid once. There are also free themes. Building a WordPress website can be free if you do it yourself. This will not be a problem if you use a ready-made 8Theme theme. WordPress offers free community support. Due to the huge popularity of the platform, you can easily find professional help, and at very competitive prices.
Thus, both for a small website and a large-scale project, the price is affordable and WordPress leaders.
Seo Is The Driving Force Behind Ecommerce. How Do These Platforms Compare?
Wix offers basic SEO tools to help you optimize your website for search engines. These tools include:
- Optimizing titles and meta descriptions
- Creating a sitemap
- Setting up robots.txt and .htaccess
- Edit URLs
- Adding alt text to images
However, Wix doesn’t offer some of the more advanced SEO features such as editing canonical tags, data structure, search engine rankings tracking.
Shopify offers more powerful SEO tools than Wix due to its built-in features and third-party plugins. Shopify also offers an app store where you can find many third-party SEO plugins that can add even more functionality. But for a fee.
WordPress is considered the best platform for SEO for several reasons:
- It is a self-hosted platform, which gives you more control over your website’s SEO.
- There are a large number of SEO plugins available, both free and paid, that can add any features you need.
- WordPress is heavily used by the SEO community, so you can find a lot of information and support online.
Some of the most popular SEO plugins for WordPress include Yoast SEO, Rank Math, SEMrush, Ahrefs.
It seems that comments are unnecessary. The winner of 2024 is WordPress again.